Quantitative Study
The project supervisor supervises the interviewer closely.
We check audio record or arrange spot checks to ensure the quality of interview
We can develop appropriate questionnaires by following client's proposed scope. In addition, we also welcome clients to provide the survey questions.
Completed interviews will be uploaded to the server timely. Quick result could be shown in pre-designed report format
To enhance the efficiency, most of the projects are implemented electronically. The programmer puts the questionnaire on the appropriate platform to facilitate the interview and inputting process and quality control.
Telephone
(CATI)
Face to Face
(CAPI)
Online Survey
Mobile Survey
Perform coding for open ended answers
Data tables and charts according to the clients' needs
Advanced statistical analysis
Database
Insight / Recommendation
Researcher anlayse the findings and deliver in form of report and presentations
Can be delivered in SPSS, DBM, ASCII, XLS
formats
Independent QC
On-site
Supervision
Questionnaire Design
Questionnaire Scripting
Real time report / KPI Monitoring
Data Processing
Qualitative Study
Questionnaire / Discussion guide design
Researcher
Senior Researcher will guide the discussion. They will probe for the inner thinking and motivations of the participants, and encourage them to propose new ideas for the subject matter.
Similar perspectives are categorized in the form of mind maps, The frequency, importance and relationship among various perspectives will be derived..
Confirm participants identity before the interview
Recruitment of respondets
ID Verification
Verify Respondent Qualification
In-depth
Interview
Focus Group
We set the questionnaire to identify the qualifications of participant according to customer’s requirements
We target potential respondents by
our local recruitment network
The recording and transcript enable understanding to the discusiion
Transcript
Audio & video recording
Content analysis
